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I empower you with fresh ideas and new tools, to make you stand out and succeed 

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Brands can no longer force-feed us a plethora of products we don’t need. To succeed, brands must transform us and the world we live in.

 

Assemblage guides you through the art and science of creating transformative brands by combining personal, social and cultural attributes.

Assemblage

The Art and Science of Brand Transformation

WHAT PEOPLE SAY ABOUT ASSEMBLAGE

DAVID AAKER

Vice Chairman at Prophet, Brand Strategist and Author of "The Future of Purpose-Driven Branding"

The only way to find brand success and growth is to reframe perceptions and decisions. Probst provides routes to doing just that. A real contribution. 

JONAH BERGER

Wharton Professor and Bestselling Author of Contagious and the Catalyst

Want to create a transformative brand? Assemblage shows you how, illustrating how brands can do good for both consumers and society.

NIR EYAL

Author of Hooked and Indistractable

Assemblage blends academic research with practical insights that marketers can immediately put to good use. It's a clear, concise, and actionable book.

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Emmanuel is a WSJ and USA Today bestselling author and brand growth expert. He also teaches Consumer Market Research at UCLA 

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